You’ve come too far to leave your marketing to chance

If you are truly serious about creating a sustainable business, you know it’s time to get serious about your marketing strategy.

If you’ve tried it on your own, and felt lost and overwhelmed, this boot camp is for you.

If your company is still too small to hire a senior-level marketer or a consultant, and you need to grow, this boot camp is for you.

If you know there isn’t a more critical time to get it right and set the trajectory for your company’s success than right now, but don’t know where to start, this boot camp is for you.

The 12-Week Strategic Foundations Boot Camp for startups  was created to help serious startups like yours grow. No gimmicks. Just real strategy and know-how to get your business on the right track in 12-weeks.


Clarity, Confidence & Momentum

The 12-week Strategic Foundation Boot Camp Small Biz Owners will set you on the right path with your marketing.


Effective Marketing
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Learn to make purposeful marketing decisions based on strategy.  Stop wasting time and money on initiatives that don’t work. Set the foundation for your success.



Meaningful Communications
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Discover your competitive advantage, how and why your potential customers buy and learn how to communicate your value in a compelling and meaningful way.



How to motivate buying behaviour
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To motivate buyers, you need to really understand them. This is much more than just demographics. Together with your coach, learn how to build a marketing road map based on your ideal customer and the buyer’s journey.



Purpose-Fueled Growth
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Companies with a strong purpose are in a better position to motivate buyers to choose them. They are driven by more than just money and customers know it. Discover your company’s purpose and how you can use it to drive long-term growth.

Let’s amp up your marketing success.

The 12-Week Strategic Foundation Boot Camp combines individual senior-level strategic coaching with online training help you create solid marketing strategy for your business. This combination allows for more meaningful and affordable training to get you in a position of power when it comes to your marketing efforts and results.

We will build a solid marketing strategy for your business together.


I built Marketing On Purpose to help small business owners, like you, create more compelling and meaningful brands so you can start realizing better and more sustainable results. I believe, as founders, we must take an active role in defining our brands and in creating brands atop an unwavering purpose that inspires a better today and tomorrow.   Learn more about me.

Wondering what it’s like to work with Hayley?

Client Debriefs

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Imagine what beauty we'd create if companies everywhere strive to matter more. (1)