If you know me, you know I’m all about authenticity. Humanizing brands, creating real connections, and building businesses that feel personal and purpose-driven—those are my jam. So, it might seem a l...

Ever fantasized about breaking free from the corporate grind and becoming your own boss? Well, you're not alone. In this episode of Daring Dreams, we chat with the fabulous Sue Oland, who swapped her ...

In our latest episode of Daring Dreams, we had the pleasure of hosting Kathryn Speer, the inspiring owner of Thermography Clinic NB. Kathryn’s story is a remarkable blend of personal health challenges...

Trends come and go, but some can significantly impact your business if implemented correctly. Before diving in and trying all the trends, remember to set up a solid strategic foundation. Check out my ...

"Why does my business exist?" That's a heavyweight question that goes beyond profit margins and sales goals. It's about purpose. And these days, it's not just feel-good fluff—it's smart strategy.

The...

In the bustling world of small-business marketing, there’s a tool that’s making quite the splash: ChatGPT. It's not just a buzzword; it's a revolution in how we approach creativity and customer engage...

Empowering Your Digital Marketing with AI: Tools That Save Time and Boost Creativity

Every small-business owner dreams of finding that sweet spot where efficiency meets personality—where the tools we...

When it comes to branding or marketing your small business, understanding why customers buy what they buy is like having the keys to the kingdom.   

When you can tap into the consumer decision-making...

Whether you do this in January or any other month, a strong marketing plan is key to ongoing action toward your business goals. In this blog, I share my method for building small-business marketing pl...

Welcome to a new year, a fresh chapter brimming with possibilities! As we step into this new beginning, I want to share a tradition that has profoundly shaped my journey both personally and profession...

Are you ready to take your business to the next level? Feeling like your revenue is capped? It’s time to expand, baby! But hold up, before you start throwing your money at all the shiny new opportunit...